There’s a saying: all money is green.
But not all investors are.
It’s tempting to take capital thinking it is all equal, especially when times are good. But who you take money from matters.
You can fire customers. You can fire employees. And yes, you can fire investors.
Structures matters. We were deal by deal, which gave us flexibility. If someone wasn’t a great fit on the first deal, they weren’t invited into the second. It can be a tough decision, but it protects the platform, the team, and the broader investor base.
Taking money from the wrong people is like taking favors from a tiger. It might feel fine at first, but it becomes dangerous.
We had 509 investors and only two sour-grape lawsuits. Not everyone made money. That’s reality. But the vast majority understood the risks and accepted them. They acted like true partners.
And many investors didn’t just check in on their investments, they checked in on us and provide support. Several had lived through booms and busts in other industries and understood this cycle for what it was. That support, and having quality investors, matters more than people realize.
I’m grateful for our investor base and our employees through this period.
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